Invitation-only · 2026

The IBE School
Growth Summit

From Awareness to Action -- school marketing, tax credit strategy, and enrollment growth for IBE School Growth System (SGS) schools. Presented by IBE in partnership with SkyWest Media.

SGS are schools who have signed up or requested school action pages/kits.

Dates
Sept 22 & 29
Time
9:00 – 3:30
Cost
Free
School leaders collaborating at a growth strategy session

The Premise

Affordability is now part of enrollment strategy. Visibility is now bigger than Google. And tax-credit readiness matters again.

For families,

affordability shapes enrollment decisions.

For donors,

clarity creates action.

For schools,

a strong STO partner can reduce confusion, increase confidence, and protect growth.

For IBE SGS schools,

the Action Page and live chat support create a simpler path from questions to answers.

The Path

From awareness to action, in one day.

Schools attend the IBE Growth Summit, learn the Awareness-to-Action framework, receive their School Digital Footprint Score Card, and activate their School Growth System through Action Pages and custom campaign tools.

  1. 01

    Attend the Summit

    Spend one focused day with peers, IBE leadership, and SkyWest Media.

  2. 02

    Learn the Framework

    The Awareness-to-Action method for clear, confident school communication.

  3. 03

    Get Your Score Card

    A personalized School Digital Footprint review for your school.

  4. 04

    Activate Your System

    Launch your Action Page and campaign assets with expert support.

Key Take-Aways

What you'll walk out with.

Practical tools your team can put to work on Monday morning — not just inspiration.

01

School Growth Snapshot

A personalized review of digital presence, enrollment clarity, affordability messaging, and tax credit visibility.

02

Growth Message Builder

A simple framework to explain who you are, who you serve, why you matter, and how affordability helps families.

03

Action Page Checklist

Where to place links, buttons, QR codes, newsletter mentions, and social posts.

04

Parent Share Toolkit

Simple language parents can use to share the tax credit opportunity without feeling like they're soliciting.

05

Communication Plan

Social posts, story prompts, tax credit reminders, email language, newsletter copy, and timing.

06

Custom Asset Selection

Action Page, flyer, trifold, social posts, email, QR pieces, and other campaign tools.

07

AI Search & Digital Visibility Review

Understand how families may find—or miss—your school in Google, AI Overviews, ChatGPT-style searches, and local discovery. Learn how to make your school story, affordability message, and IBE Action Page easier to find, understand, and trust.

08

ESA Uncertainty & STO Readiness Plan

Leave with clearer language for families, stronger tax-credit talking points, better referral boundaries, and a practical plan for helping current and prospective families understand their affordability options.

09

IBE Live Chat Action Page Pathway

Learn how your school-specific Action Page and IBE's live chat support can help families get qualified tax-credit guidance without requiring your school staff to answer every complex question.

Why Attend Now

ESA uncertainty has changed the conversation.

Schools cannot wait until families are confused, donors are disengaged, or enrollment is at risk. The IBE School Growth Summit gives schools a practical plan for communicating affordability, strengthening tax-credit participation, improving school visibility, and connecting families directly to IBE support.

Reserve your seats

Break-Out Labs

Choose the track that matches your role.

Track A

School Story, Enrollment & Supporter Messaging Lab

Communicate your value clearly so prospective families, current parents, donors, alumni, and community supporters understand who the school serves, why it matters, and how to take the next step.

Track B

Financial Confidence & IBE Partnership Strategy Lab

Help school leaders and finance teams explain tax credits clearly, answer common questions responsibly, and understand how IBE supports school growth.

Track C

Using the IBE Portal, Tools & Growth Implementation Lab

Equip the people doing day-to-day work to use IBE's tools, know where to go for help, and keep the School Growth System moving after the summit.

Summit Schedule

A focused day, end to end.

  • 8:30 – 9:00

    Arrival & Check-In

  • 9:00 – 9:45

    Opening Session

    From Awareness to Action — how clear communication drives enrollment, support & tax credit success.

  • 9:45 – 10:10

    IBE Leadership Session

    The tax credit opportunity for school growth.

  • 10:30 – 11:10

    Session I

    Your School's Digital Front Door: website, Action Page & trust.

  • 11:15 – 12:00

    Break-Out Lab Sessions

    Track A · School Story & Supporter Messaging | Track B · Financial Confidence & IBE Strategy | Track C · Using the IBE Portal & Tools.

  • 12:00 – 12:45

    Lunch + School Team Challenge

  • 12:45 – 1:30

    Session II

    From Posts to Pathways — social media, family & supporter communication.

  • 1:30 – 2:15

    Session III

    School Growth Snapshot: Digital Footprint + Enrollment Readiness Review.

  • 2:15 – 3:00

    Session IV

    Build Your School Growth Action Plan.

  • 3:00 – 3:20

    Closing Session

    The schools that grow are the schools that guide.

  • 3:20 – 3:30

    Next Steps

    Consultation pathway with IBE and SkyWest Media.

Who Should Attend

Bring your full growth team.

Up to four attendees per IBE school. The summit is designed for the people who shape how families and donors experience your school.

  • Heads of School
  • Finance / Business Office
  • Marketing & Enrollment
  • Advancement / Development
  • Board Members

Event Details

Two cities. One playbook.

Pick the date that fits your team — the summit runs identically in both cities.

Summit

Tucson

Tuesday, Sept 22, 2026

La Paloma

3800 E Sunrise Drive, Tucson, AZ 85718

9:00 AM – 3:30 PM · Lunch included · Full summit program.

Summit

Phoenix

Tuesday, Sept 29, 2026

Venue8600

8600 E Anderson Dr., Scottsdale, AZ 85255

9:00 AM – 3:30 PM · Lunch included · Full summit program.

Hours

9:00 AM – 3:30 PM

Lunch

Included

IBE Schools

Free · up to 4 seats

Limited Space

Reserve your school's seats today.

Register here →